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The NYU Cinema Research Institute brings together innovators in film and media finance, production, marketing, and distribution to imagine and realize a new future for artist-entrepreneurs. 

CRI Fellow Artel Great Talks Project Catalyst & the Dilemma of Multicultural Media Distribution

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CRI Fellow Artel Great Talks Project Catalyst & the Dilemma of Multicultural Media Distribution

Miranda Sherman

2014 CRI Fellow Artel Great is a thought leader on media visibility and an advocate for the improved representation of both multicultural content creators and audiences. As a PhD candidate in Cinema Studies at NYU, a filmmaker with degrees from UCLA, and a CRI Fellow, Artel has been tirelessly instigating positive change on both sides of the camera.

During his CRI Fellowship, he has dedicated himself to Project Catalyst - an app that delivers content produced by multicultural filmmakers to multicultural audiences. Through Project Catalyst , Artel is working to give voice to often-marginalized artists and to satisfy a largely underserved audience's demand for better, more resonant entertainment . In this interview, writer/director/producer Kiara C. Jones talks with Artel about Project Catalyst - from the philosophy behind its development to how to download the app for free. 

Artel claims that "visibility is power" and we wholeheartedly agree. If you do, too, share the interview and download the app!